Atlanta, Georgia rapper & producer 9 Vicious dropping his 4th studio LP a week after doing adlibs for Ye formerly known as Kanye West’s 9th album Bully. Breaking out in 2024 off his debut single “U Fancy”, he would go on to further introduce himself on B4SA & the full-length debut Studio Addict helped him gain more exposure to the point where Young Thug signed him to YSL Records after B4TM dropped & Tumblr Music wasn’t that bad of a debut for the label other than “Clout Demons”. B4FN & For Nothing have both become the best things he’s made since the YSL deal, departing when the Uy Scuti Bøyz consisting of diamond* & Tezzus signed. B4EM in January was mostly carried by the production & was curious to hear how Emotions would be following the biggest co-sign of 9’s career yet.
“Talk About It” produced by 406ahmad samples “The Meaning of Love” by Steve Kuhn speaking of people wanting to know how he made it prior to “Amazing” flipping “Sex with Me” by Rihanna thanks to Patrick Garza telling a MILF he ain’t tryna cheat on her. “Posing Tonight” splits itself into 2 halves to depict the gangsta lifestyle until “Rolling Loud” celebrates his upcoming performance at the festival whilst dissing OsamaSon & che.
A couple of A$AP Rocky’s greatest tracks “Fashion Killa” & “Purple Swag” get heavily sampled on the next few songs using the exact same names although I’d rather put on the original versions of them just before “Clock It” talks about having a stripper bitch. “Trevon O’Ryan Echols” will easily go down amongst 9 Vicious’ more profound songs admitting that it’s not easy being him while “Vivienne Westwood (R.I.P.) / O.G. Got the Drop” continues from there with another 2-parter talking about being a real punk.
“Want U” finds himself coming out as bisexual & I’m not trying to say that’s a bad thing in any way shape or form because there are plenty of LGBTQ+ artists I’ve covered in the past, but it doesn’t necessarily surprise me. “Project4Play / SVJ” divides itself in a couple different portions dissing both Tezzus & Young Thug while “Molly Ecstasy” hops over an cloudy R8 beat with heavy 808s, although bars like “she give that head like a MAGA hat” don’t really do it a whole lot of justice.
Kacy Hill producing “Sunset Hill” seems appropriate considering she was signed to G.O.O.D. Music at 1 point, working in a guitar so 9 can represent YSL when he was literally firing shots at Thug earlier. “U Dig Det” continues the 2nd half talking about giving a fuck less regarding all the cap he sees when he wakes up while “My Whole Heart” promises his lover that he’ll give her his all, although the “Listen Up Jews” nod at the end of the 1st verse made me cringe.
“Julia” talks about being in Los Angeles & a woman by that name calling him spewing a whole lot of nothing the way he sees it while “Need” takes a shot at Afrobeats to ask his bae what she needs from him. The instrumental on “Love Album” isn’t any issue although the overly sexual lyrics get quickly tiring while “Italy” responds to Tezzus pulling up to his mother’s house by claiming that it didn’t bother him & how he wouldn’t ever cheat on the person who has his heart when he probably is unfaithful.
Rounding out 3rd, we have 9 trying to make the classic MGMT single “Electric Feel” into his own down to 406ahmad sampling it & “Life’s Funny” samples “Ironic” by “Alanis Morissette” to talk about God having an interesting way of telling him this chick’s the one. “Forgot” confesses to being so locked in to the point where it slipped his mind that he was in a relationship & “Blowing Emotions” sends off the album with 1 more 2-parter talking about having so many feelings.
It was confirmed earlier this week by ApolloRed1 that the collaborative project he & 9 Vicious have been planning for a year has now been scrapped because of 9 taking issue with Apollo doing a feature for OsamaSon & although I did wind up enjoying Emotions a little more than the prelude at the end of January, it’s not by a whole lot. I’ll reiterate the praise I’ve always had regarding his ear for production, although I still adamantly believe his whole shtick of beefing with everyone & “homaging” as many musical icons imaginable to be running dry.
Score: 3/5
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