This is the 4th full-length album from Baltimore emcee, singer & producer JPEGMAFIA. Breaking out 2016 with the release of his full-length debut Black Ben Carson, it wouldn’t be until the man’s next 2 albums Veteran & All My Heroes are Cornballs where he would reveal himself as one of the most creative minds in hip hop today. He dropped a bunch of singles last year & compiled them onto an 8-track EP but after putting out a follow-up with almost all newly recorded material under Republic Records back in February, he’s celebrating his born day with LP!.
“TRUST!” is a short yet glimmering opener to the album talking about self-love whereas “DIRTY” takes a more cloudier route talking his shit. “NEMO!” has a minimal, glitchy vibe going at those who think they know him leading into “END CREDITS!” starts off with an Arn Anderson sample & then working on a guitar threatening to write a scene on your life.
Meanwhile on “WHAT KIND OF RAPPIN’ IS THIS?”, we have Peggy on top of a lush almost boom bappy instrumental calling out someone biting him just before “THOT’S PRAYER!” almost has a bit of a BROCKHAMPTON influence to it sonically confessing that loneliness is killing him inside. “ARE U HAPPY?” eerily ponders about the people around him & the way his life is going, but then “REBOUND!” works in some horns basically saying bitches ain’t shit.
“OG!” speaks on taking the game back on top of a booming beat while “DAM! DAM! DAM!” has a more groovier sound talking about how he has to “keep swimmin’ ’til that muhfuckin’ ship leaves”. Following this is “SICK, NERVOUS & BROKE!” serving as an aggressive trap banger taking shots at his haters whereas “😘” brings in some synths to get romantic.
After the “NICE!” interlude, the penultimate track “BMT!” vibrantly insults his competition & “THE GHOST OF RANKING DREAD!” ends the album on a pillowy yet melodic tone talking about how he can’t keep up with these girls. Then the online version contains 3 bonus cuts from EP! which I still love, but didn’t need to be on here.
Now if you go to the Bandcamp version, there are 3 newly recorded bonus tracks that couldn’t make it onto streaming due to sample clearances. “HAZARD DUTY PAY!” is unquestionably the best hip hop single I’ve heard all year sampling Anita Baker dissing the industry. After that, “GOD DON’T LIKE UGLY” works in a soul sample comparing him to Beyoncé & his competition to Michelle Williams. “💯” terrifically pays homage to the chopped & screwed movement based in Houston just before “Untitled” incorporates some dreary piano chords continuing to challenge anyone to step up to him.
Peggy is one of the most unpredictable artists in the game right now & I definitely find LP! to be more consistent than EP2! In contrast to the more mainstream sound of that previous project, I’m happy he realized he didn’t need to try to appeal to a radio friendly market that doesn’t exist & returns to his experimental roots. Also, the 3 bonus songs on the “offline” version make it significantly better than the 3 bonus cuts on the “online” version that were already familiar with