Tag: Jermaine Dupri

Jermaine Dupri – “Magic City” review

Jermaine Dupri is 53 year old songwriter, producer, rapper, DJ, entrepreneur & music executive from Atlanta, Georgia notable for founding So So Def Recordings mentoring the likes of Kris Kross & Da Brat. He also released his full-length debut Life in 1472 in the summer of ‘98 & later Instructions on Devil’s Night 2001, both under a distraction deal with Columbia Records at the time. Neither of which were received favorably, but is returning now that So So Def has gone independent for his 3rd studio LP. Not only his first in a quarter of a century, but also over 3 & a half years after introducing former 2-time WWE Women’s Tag Team Champion Jade Cargill during her reign as inaugural AEW tbs Champion.

“Tryna Beat the Thrill” by Skooly starts JD’s comeback with a rich trap instrumental representing Atlanta & after the “Conversation with Big Meech” skit, “This or That” by the late Rich Homie Quan has to be one of the best songs of his career from his bittersweetly catchy performances to the infectious beat. “She’s a Freak” by Bow Wow & Travis Porter talks about their preference in women while “Magic Money City” by Bankroll N!, BunnaB, J Money & Sean P East shouts out the ATL strip club the album is named after.

Cee-Lo Green’s appearance on “Atlanna” gives off a trap soul vibe that I really enjoy to it propping up the city that he, the Goodie Mob & the rest of [the Dungeon Family hail from leading into “Ass Shake” by Ludacris & Quavo sampling “Mercy” by Big Sean, Pusha T, Ye or the Nazi formerly known as Kanye West & 2 Chainz for another club anthem. “Pussy Got Me” by Akeem Ali, T.I. & Young Dro co-produced by BoogzDaBeast & FNZ blends soul & trap to get sexual while “Get It” by Rocko talks about letting in those who stay paid.

“Turn Around” by T.I., Young Dro, 2 Chainz and 8Ball & MJG was an outstanding choice of a single from the dirty south instrumental to the killer verses from all 5 performers while “I Wanna” by K CAMP & YFN Lucci doesn’t really captivate me the same way many other tracks do despite the glamorous beat. “More Than Me” by Belly Gang Kushington & Swavay throws it back to the snap era almost 2 decades ago while “Married to the Game” by Killer Mike & Jagged Edge meshes pop rap & R&B well.

Hollywood YC, Lil Scrappy & Skooly all team up on “The Kids from the Neighborhood” to talk about knocking on doors for the purposes of shopping people & stopping them while “We da Shit” by Lil Jon, Pastor Troy & Princess of the Crime Mob finishes our tour of Magic City with the trio throwing it back to when crunk was all over the airwaves in the early/mid 2000s hyping themselves up thematically with some simplistic keyboard melodies all over the instrumental.

Not too much of a fan of either Life in 1472 or Instructions as full-lengths outside a handful of songs from each of them, but Magic City switches it up entirely by focusing more on Jermaine Dupri’s production talents & that works out greatly in the long-run of his comeback. Recruiting a bunch of Atlanta artists, the So So Def founder’s beats here rival Metro Boomin’s on A Futuristic Summa with the exception of this being a love letter to the 770’s most famous strip club as opposed to the futuristic swag era in general.

Score: 3.5/5

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Curren$y – “For Motivational Use Only” review

Curren$y is a 42 year old rapper, songwriter & record executive from New Orleans, Lousiana that first got his start with No Limit Records in 2002. He would then hop over to Young Money Entertainment & Cash Money Records in 2006, but eventually branched out in 2008 with his own label Jet Life Recordings. The man has since made a name for himself by dropping a handful of projects every single year with my favorites including the Harry Fraud-produced Cigarette Boats, the Alchemist-produced Covert Coup, the prominently Ski Beatz produced Pilot Talk series, The Carrollton Heist, the Lex Luger produced Motivational Speech, the Statik Selektah-produced Gran Turismo & more recently Continuance to name a small handful. But coming off his 19th & 20th albums Spring Clean 2 produced by Fuse before last summer got underway & even a sequel to The Drive In Theatre that same Black Friday weekend, Spitta’s celebrating his born day by having So So Def Recordings founder Jermaine Dupri behind the boards for his 27th EP & the first in a new trilogy together.

“SoSo Jets” opens up the EP by talking about repping the underground as well as how the industry couldn’t change Andretti & the fact that his career has thrived since over some synthesizers, hi-hats & frequent JD adlibs whereas “Essence Fest” has a more traditional bounce vibe to it as he declares himself to be a Chevy on chrome & taking one of the hoes home. “Never Enough” follows that up with an inspiring trap banger about defeat not being an option & going from nothing to something until 2 Chainz tags along for the synth-funk inspired “Off the Lot” to not stop for a bitch.

The song “Screens Fallin” dives into boom bap turf acknowledging that he never said he runs Nawlins yet holds it down for them while the penultimate track “Never Fall Off” with T.I. is a groovy trap cut about never slippin’ with. Fortune 500” though returns to the boom bap 1 last time so he can let everyone in as to where he is in his life now with his paper being up, poppin’ champagne as if he won the championship & even his own son knowing the difference between the startup house & a mansion.

When I first heard that Dupri was gonna be the one handling the beats for this new Curren$y EP, it really had my interest considering how well established he is in the worlds of pop rap & contemporary R&B. We’ve also only seen him land a feature or production credit on occasion for over a decade or so, with the last time that I can recall him predominantly producing a project being Dondria’s full-length debut Dondria vs. Phatfffat nearly a dozen years ago back when she was on So So Def with him mentoring her. But the first installment of the For Motivation Use Only trilogy is a solid way to kick things off & has me intrigued to hear how the rest of the series pans out. Spitta’s subject matter absolutely lives up to his name as JD proves he hasn’t lost a step by resurrecting his signature production style.

Score: 3.5/5

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